Look out Paris, Milan, and London! This month the international fashion industry turns its attention to Catalan catwalks, for the Spring 2017 080 Barcelona Fashion.
From the 26th to the 30th of June, the iconic Sant Pau Art Nouveau site will host the brightest and best Catalan designers and brands showcasing their new collections. However, not all the action takes place on the runway. Fashion markets, food stalls, talks, and performances are just a few of the additional activities to the runway shows that make this an event a not to be missed for any dedicated followers of fashion.
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080 Barcelona Fashion is the biannual Catalonian fashion industry event organized by the Consortium of Trade, Crafts, and Fashion (CCAM) through the regional government of Catalonia. 080 Barcelona Fashion aims to promote the city as a focus of talent in design and fashion, supporting homegrown talent and promoting the region in the international fashion industry.
As they send their new collections down the catwalk, brands and designers won’t only be tipping us off to the hottest, newest trends, they will also be competing for prestigious awards.Upcoming designers compete for The Generalitat of Catalonia 080 Barcelona Fashion National Award for Emergent Design. The winner receives money to invest in business development, will be invited to present their next collection at the January 2018 080 Barcelona Fashion event, and will have a part of their collection housed at the Textile and Fashion Museum of Catalonia. Last year’s winner of the prize was Oscarleon. Established designers and brands that have an existing commercial presence in Catalonia with a turnover of between 50,000 and 2 million Euros compete for The Generalitat of Catalonia National Award for Best Collection Spring Summer 2017. Take a look at last year’s winner, Daniel Rosa.
It wouldn’t be right to mention a fashion event without mentioning some of the models. Catalan homegrown models, Gerard Sabé and Xavier Serrano, which are the face of Dolce&Gabbana and Givenchy, share the runway with an international set including Bram Valbracht and Josep Abril y Torras, among others. Among the female models will be Afrodita Dorado and Giambattista Valli. Bet Callieri will return for her second visit to the Catalan catwalk, and Marina Perez will sashay down the runway no less than 25 times.
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This year 080 Barcelona Fashion celebrates its 20th edition. To celebrate, there will be a program of evening events including live performances, concerts, and presentations, not to mention the big 20th anniversary party, all of which will be held within the stunning architectural complex of San Pau Art Nouveau Site.
Keep an eye on the 080 Barcelona Fashion blog for the official schedule of events and list of designers and brands that will be featured at the event. If you want to attend the event you need to get networking as the event is only open to industry insiders and their guests.
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